First sub-Saharan African designer to be a guest member in the official haute-couture calendar


From being a dancer – from the National Ballet of Cameroon to the company of french star Patrick Dupont-, to being a model for the biggest luxury brands you could think of (Dior, Givenchy, Yves Saint-Laurent, to name a few), Imane Ayissi is considered today as one of the most talented African fashion designers dressing some of the biggest Hollywood stars such as Zendaya, Angela Basset and Aissa Maiga. And In January 2020, the Parisian couturier with Cameroonian origins will enter the official calendar of Parisian Haute-Couture, making him the first the first designer ever from sub-Saharan Africa to join the very closed circle of luxury fashion houses!

“I am as moved as I am proud. Happy of course that my work is recognized but also touched that the Africa textile heritage, which runs through my creations, is thus celebrated. As if something was finally lining up and a new chapter in fashion was opening. Africa, so often fantasized will finally be able to express itself, in an authentic way and in all that is has noble and luxurious, in the eyes of all”, says the designer

His creations combine traditions: those of French Haute-couture and those of his home, Africa. Each collection is designed as a modern tale a much as an invitation to travel. Continental archives, clothing or historical, shed light on or question our contemporary worlds. The women that Imane Ayissi dresses are like this exploration: they are curious, daring and committed.
Very sensitive to environmental issues and sustainability, Imane Ayissi uses natural and often biological ways as much as he can, with the least possible impact. He favors organic cotton, hides with vegetables tannings or textiles dyed with natural ingredients or printed in an artisanal way.

We look forward to his Spring/Summer 2020 fashion show which will take place on the 23th of January 2020.

Stay tuned to our social media to see his collection:

Instagram: @safashionhandbook & Twitter: @safashionbook

Follow the designer on Instagram: @imane_ayissi

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