Columbian lifestyle brand, Maaji, has launched a collection of mischievously surreal pieces that are sure to tantalize and delight. Through a journey of extraordinary prints and whimsical colour the collection pushes the boundaries of creative imagination.
The Chimeric Wayfarer Collection
The nautical traveller inspired collection welcomes you into a world of creative discovery where limits are set only by your own desire. In this world you follow the dreams of your soul and explore wild fantasies across the seven seas of adventure. Graphic illustrations tell a story of a reality where the inconceivable is conceived and we set sail for the island paradise within you.
The Chimeric Wayfarer collection boasts a juicy colour palette with brave accents where spicy orange meets electric yellow and neutral ivory is encompassed with timeless turquoise, hot pinks and soft purples. The vibrant pieces come to life through the signature pairing of mismatched prints and bold clashing patterns. For those who desire to show a little less skin, Maaji offers soft one-pieces assured to fit every unique body type.
Boasting an exciting range of silhouettes, the collection brings paradise to life through zipped, tasseled and layered bikinis, one-piece designs with playful cover-ups, corset-like tops and feminine bustiers. Enhance the look by pairing with a breezy maxi skirt or on-trend handkerchief top.
The Magic Fit
Maaji’s success thrives due to the fundamental philosophy that defines company founder’s Manuela and Amalia’s enchanted spirits.
Each collection is a result of a carefully planned and inspired design process that combines an unexpected mixture of prints, textures, cutting-edge silhouettes and the sweet, ubiquitous presence of detail. The Maaji team endeavors tirelessly to achieve the perfect fit by working closely with real women and listening to their unique needs and insights.
To bring the magical brand story to life – the designers, garment manufacturers and pattern developers blend together a swirl of ideas to create artful pieces, revered for comfort and the perfect fit.
The Maaji World
No longer famous for swimwear alone, Maaji has traveled a road of transformation into an all-encompassing brand that provides the joy of adventure for people across the borders of gender and age. It is no wonder that the brand is now available in 57 countries worldwide from Australia to Italy and Canada to Greece.
The Maaji product portfolio currently includes swimwear for women and young girls, lingerie, beach accessories, men’s swimming trunks, whimsical beach cover-up’s and the much-anticipated Studio Collection soon to be launched in South Africa. Maaji swimwear starts from R1,750, cover-ups from R1,150, shorts from R1200, sandals and sneakers from R750 and lingerie from R1,200 per set.
Egality Fashion, 25 4th Ave, Parkhurst, JHB (also offers Maaji lingerie and trunks)
Palme, BluBird Shopping Centre, Atholl, JHB
The Secret Room, Riverside Shopping Centre, Bryanston, JHB
Jill & Co, Shop 16 Granada Square, 15 Chartwell Drive, Umhlanga Rocks, Durban (also offers Maaji lingerie)
Beach & Beyond, Gateway / Balito Lifestyle Centre, KZN
Madison Boutique, Shop 17, Constantia Village Courtyard, CT
Periquita, Shop 206A, Main Road, Sea Point, CT (also offers Maaji lingerie)
Senso Sesto, Canal Walk Shopping Centre / Willowbridge Shopping Centre, CT
Coco-Li Boutique, Cape Quarters / The Paddocks, CT
Rainbow, Victoria Rd, 2 The Promenade, Camps Bay, CT